ABOUT US

MIJU Co., Ltd. is a leading premium women’s fashion company, expanding its global presence with sophisticated designs and distinctive patterns.
At the core of our portfolio is LeNIC & McCOY, the main brand of MIJU, created for women in their 30s to 50s. The brand is defined by art-inspired, unique patterns, comfortable yet elegant silhouettes, and exceptional quality achieved through premium fabrics and meticulous craftsmanship. Beyond clothing, LeNIC & McCOY presents fashion as a medium for women to express their identity and confidence, gaining increasing recognition on the global stage. 

In 2024, MIJU established its overseas subsidiary in Ho Chi Minh City, Vietnam, and since 2025 has been operating its first global flagship store at Estella Place. The brand continues to build awareness through strategic pop-up stores at major local distributors such as Takashimaya Department Store and Emart. Furthermore, MIJU is preparing to expand into new markets including Kazakhstan and the United Arab Emirates, aiming to establish itself as a global women’s fashion brand.

VISION

We create a brand that goes beyond fashion a brand that connects women and the times.

MIJU aims to inspire everyday life through meaningful beauty and a sensorial brand experience, offering a lifestyle that sparks creativity and emotion.

Creativity, value philosophy, women, and coexistence keeping these four elements in harmonious balance is the vision of MIJU.

Creative First

Human-Centered 

WITH WORTH

Timeless Value

We design brands with creative thinking.

Rather than relying solely on trends, we build brands through fresh perspectives and original sensibility.

We pursue designs that place women at the center.

We create brand experiences that naturally blend
into the lives of both users and designers.

We pursue designs that place women at the center.

We create brand experiences that naturally blend into the lives of both users and designers.

We believe that essence never changes.
Rather than chasing trends that fade quickly,
we pursue the enduring essence of a brand that is loved for a long time.

Giraffe Color-Block
Point Cardigan

Asymmetric Knit Stripe Oversized Shirt

Alpaca Wool Fake Leather Pocket Handmade Coat

Classic Cashmere Wool Handmade Long Coat

CERTIFICATE